A second batch of illustrations by Nils-Petter Ekwall for Trelleborg and their T-Time Magazine. The illustrations depict the company's wide range of products and their applications in different industries and locations for an article series called "Everywhere".
To be able to capture several different product applications within a single illustration and to draw attention to the illustration in each publication (the client wanted the articles be an ’aha’ experience for the reader) Nils-Petter Ekwall heavily experimented with different perspectives and projections in this series. A frog's-eye view, allowing for ground-level and elevated products simultaneously in the illustration. An eye-level view was used when product applications were in far distance from each other. Disassemblies (removing walls and roofs) and cutaways (which involve creating openings or slices in objects to reveal its interiors) were both used to marry outdoors and indoors settings. While a (semi-isometric) bird's eye perspective was used for more easily readable overviews (or orientation) of the subject a more extreme aerial three-point perspective was used to tighten the composition and incorporate various scenes in the hospital setting.   
Trelleborg is a global industrial group. Their operations are based on extensive knowledge within polymer technology i.e. rubber and plastics. The Group consists of five business areas: Trelleborg Coated Systems; Trelleborg Industrial Solutions; Trelleborg Offshore & Construction; Trelleborg Sealing Solutions and Trelleborg Wheel Systems. The company's products are used in industries like; aerospace, agriculture, automotive, buildings & construction, mining, healthcare, manufacturing machines, marine equipment & construction, oil & gas and processing equipment.
T-Time magazine is published in English, German, Swedish, French, Spanish and is
distributed to Trelleborg's customers, prospects, shareholders, investors and analysts. The magazine is also distributed to Trelleborg employees worldwide. 
Client: Trelleborg / Illustration: Nils-Petter Ekwall

You may also like:

Back to Top